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Creating Goals for a Social Media Consultant
Read more: Creating Goals for a Social Media ConsultantThe first thing you should do when you are starting to work with a social media consultant is to set goals for this relationship. That sounds simple enough and something a client should be able to do on their own, but it tends to be more complicated. Most clients know the broad brushstrokes. They get…
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Why More Followers Should Never Be Your Goal
Read more: Why More Followers Should Never Be Your GoalAs I’m rebuilding my business after my maternity leave, I often look at ads for social media consultants. Too often in those ads there is the same statement: “Must get X followers by the end of the year,” and every time I shudder. These people are just asking to be scammed. But worse is that…
